Why we stay vendor-neutral
We don’t sell hardware or software, and we take no commissions. Here is how we choose what goes on your plan.
Most technology advice comes from someone who earns a margin on what they recommend. We decided early not to sell any of it, so our only job is to get your plan right.
How we choose
1Start from your softwareYour practice management and imaging vendors publish what they require. That sets the floor.
2Match published specsServers, workstations and network gear are chosen to meet manufacturer specifications and compatibility lists.
3Offer alternativesEvery device lists up to three compatible swaps so you can pick on price, brand or what you already own.
4Explain every pickOne plain sentence on what each item does for your patients and your schedule.
What that means for you
- No upsells or hidden margins
- Buy from any reseller, or use your own IT provider
- The plan stays yours, with no lock-in
Brand names appear because they match your software’s requirements. Trademarks belong to their owners.